ZAP Blog

Featured image for “The libertarian marketing myth”

The libertarian marketing myth

December 3, 2018
An Open Letter to the libertarian movement By Perry Willis I’ve heard it for forty years: “Libertarians have a marketing problem.” Never mind that… 30-million Americans now self-identify as libertarian. Another 30-million hold mostly libertarian views. Opinion polls routinely show majority support for libertarian stances on most issues. Even more incredible — all of this was achieved with little visibility
Featured image for “Did Jim Babka exaggerate the results from the Political Conscience Test?”

Did Jim Babka exaggerate the results from the Political Conscience Test?

July 26, 2018
How to find and mobilize 100,000 libertarians very quickly
Featured image for “How you helped us SMASH a BIG Goal”

How you helped us SMASH a BIG Goal

July 18, 2018
A dynamite progress report
Featured image for “Check out what we’ve done to the Political Conscience Test”

Check out what we’ve done to the Political Conscience Test

July 11, 2018
Not new, but very improved
Featured image for “Does anyone understand capitalism correctly?”

Does anyone understand capitalism correctly?

June 25, 2018
Why libertarians *should* use the word capitalism correctly and confidently Retweet Hold your hat. You may be prone to disagree with us! But please… At least hear us out, as we introduce two new, finely-tuned Mental Levers. Libertarians have words they use to describe social systems that they value. Those words tend to be misdefined by statists. We suspect it’s
Featured image for “The stunning, libertarian thing a Barack Obama supporter said”

The stunning, libertarian thing a Barack Obama supporter said

June 4, 2018
Do you notice all the progress you’re making?
Featured image for “When the political cure makes things worse”

When the political cure makes things worse

May 16, 2018
Can you “inoculate” your neighbors from political claims?
Featured image for “Libertariandom’s biggest strategic blind spot”

Libertariandom’s biggest strategic blind spot

April 30, 2018
A rising tide lifts all tactics
Featured image for “Why even Democrats need to hate business taxes”

Why even Democrats need to hate business taxes

April 23, 2018
Results should matter more than intentions for people who really care about others
Featured image for “Does aggression prevent the pursuit of happiness”

Does aggression prevent the pursuit of happiness

April 16, 2018
What do boxers and masochists know about it?